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Kottayam, with its paraphernalia of mist clad mountains, pristine lakes, vast expanses of ripe paddy fields, a rich cultural heritage and a forward looking mindset, epitomizes the essence of “God’s own country”, Kerela. Being the Headquarters of the district by the same name, Kottayam is often referred to as the “Land of Letters, Latex and Lakes”. This is because, not only is it the most industrially developed town of the state, but also the first among the other states of India to achieve the status of a hundred percent literacy.
Located at the foothills of the Western Ghats, This backwater town is an important trading centre for cash crops like rubber, cardamom, tea and pepper. Adding to the intellectual capital of the state are a number of headquarters of newspapers, magazines and periodicals published in Malayalam as well as English.
Kottayam is also located in a premier location for visiting the nearby tourist attractions like Thekkady, Kovalam, Idukki, Ernakulum and Madurai.